The Optical Vision Site and Optical Vision Resources were among the optical industry’s oldest online news websites. Started by Cathy Ives and Shirley Platzer-Stocks in 2008, these two sites became industry standards for ECP’s and savvy consumers alike. The Optical Vision Site and Optical Vision Resources underwent a metamorphosis in 2018 with Daniel Feldman taking over as the Publisher/Executive Editor.

In September 2019, we merged the two websites into an exciting new website with a memorable new name. We are now The Optical Journal. We’ve also added a weekly podcast, speaking with industry leaders from around the world.

We are now the #1 most visited online optical news and fashion magazine website in the world. If you are looking to reach Optometrists, Opticians, Optical Consultants, Optical Managers, and even curious and well-informed consumers, you should include The Optical Journal in your marketing plans.